Trail Map

"Hike Your Own Hike." - Thru-Hiker

  1. 1
    • Hike 3- Trek 1: Reaching the Fractured Audience Video

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    • Hike 3- Trek 1: Who are Today's Consumers?

    • Hike 3- Trek 1: Reaching Your Fractured Audience

    • Hike 3- Trek 2: Using the Digital Landscape to Target an Audience Video

    • Hike 3- Trek 2: Use of the Digital Landscape to Target an Audience

    • Hike 3- Trek 2: Stages of Targeting an Audience - Consideration

    • Hike 3- Trek 2: 8 Audience Targeting Strategies from Digital Marketing Experts

    • Hike 3- Trek 2:: Understanding the Digital Advertising Lifecycle Video

  2. 2
    • Hike 3- Trek 3: Learning the Tools: Collecting and Targeting Your Audience Using Surveys Video

    • Hike 3- Trek 3: Steps to Conduct Research

    • Hike 3- Trek 3: Exploration Exercise: Cross-Reference Results for Deeper Understanding

    • Hike 3- Trek 4: Learning the Tools: Collecting and Targeting Your Audience Using Direct Email Video